Most brides are bombarded by hundreds of vendors vying for their attention. It's a shark tank out there. And with the average wedding costing around $30K, its understandable why brides would be so choosy and vendors would be so aggressive. As a photographer, I will be the first one to tell you that many times, we are the last one picked. Most people just want someone to "take some cheap pictures." What those brides, don't realize, however, is that the photographer is probably the most important and lasting choice you will EVER make. Unlike the caterer, our services are life lasting. Unlike the venue, our job isn't done at the end of the wedding. In fact, our services will be what all of your "accurate" memories will be dependent upon. What we capture is what you and your family will see forever. So yes, you pay for what you get. If you want your memories to be a bunch of mediocre photos, fine. If you're happy with your Uncle Buck using his "real good camera" to butcher your wedding day, also fine. You get what you pay for. But if you want your wedding to be storybook memories for years to come, I'd say pay a little more.
Picking a photographer requires research. It requires actually talking to the photographer to make sure they fit what you are looking for. If you like candid photo journalistic style photos, I would not recommend getting those who enjoy doing posed shots. That is why it is vital for you, as the bride, to really look through their portfolio. For instance, I have a very photo journalistic, artistic, and creative style of shooting. I'm very much so suited for rustic vintage inspired weddings. But, I CAN shoot in many different styles which is apparent through my portfolio. This may not be apparent with all other photographers, so ask.
Choose your Style
Before you decide to book the first photographer with the best price, decide what style you like. What appeals to you? What strikes your fancy? Do you like documentary style shooting? Do you prefer simple traditional photos (where parties are facing the camera). Or do you like an artistic approach where lighting and coloring play a significant role. This is very important. In fact, this will determine if you like your photos.
There are times I have been hired by clients for my price who did not understand my style. They, in turn, were not happy with my approach and voice. This is because they picked on price rather than style. That is a no no. Although photographers work for you, they also work within their capacity.
Go to their website. Google them. Check them out. Like their Facebook Page.